Lifenet Insurance Company

Lifenet Insurance Company, based in Tokyo, Japan, offers a range of life insurance products and related services to customers across the country. Their diverse portfolio includes term life, comprehensive whole life medical coverage, cancer policies, and insurance against incapacity and disability. Notably, the company employs a direct-to-consumer model, selling its policies primarily through its online platform. Beyond core insurance provision, Lifenet also handles underwriting, provides asset management services, and operates as a business agency. Established in 2006, the company adopted its present name in April 2008, having previously been known as Net Life Planning Co., Ltd.