Ultimate Products Plc

Ultimate Products Plc, with its various divisions, operates as a leading provider of branded homeware products, serving customers across the United Kingdom, Germany, wider Europe, and other global regions. The company offers a comprehensive selection of durable household items, including vacuum cleaners, food preparation tools, storage solutions, and clothes airers, as well as climate control appliances like fans, heaters, and electric fires, primarily under the Beldray brand. Kitchenware, small electricals, and scales are available from Salter, while Intempo specializes in audio equipment. Non-electrical kitchen and laundry essentials are found under the Russell Hobbs label. Travel luggage and accessories are supplied through the Constellation and ZFrame brands. For floorcare, healthy living, and party appliances, consumers can turn to PROlectrix. Portobello provides elegant bone China kitchenware, and Dreamtime offers a range of bedding, including pillows, duvets, mattress protectors, and toppers. George Wilkinson contributes bakeware, cookware, and textile products. The company also offers kitchen and party items under the Giles and Posner brand, additional kitchen goods from American Originals and Progress, and handmade wire brushes through Kleeneze. These diverse products are distributed via both traditional retail outlets and online channels. Founded in 1997 and based in Oldham, UK, the company officially changed its name to Ultimate Products Plc in October 2023, having previously been known as UP Global Sourcing Holdings plc.